ACS friend and colleague Stewart Brand recently published a thought-provoking essay in AEON entitled rethinking extinction. Here, Stewart makes a convincing argument that framing the conservation movement around extinction is not only wrong, but not strategic: "The idea that we are edging up to a mass extinction is not just wrong – it’s a recipe for panic and paralysis."

Viewing every conservation issue through the lens of extinction threat is simplistic and usually irrelevant. Worse, it introduces an emotional charge that makes the problem seem cosmic and overwhelming rather than local and solvable. It’s as if the entire field of human medicine were treated solely as a matter of death prevention. Every session with a doctor would begin: ‘Well, you’re dying. Let’s see if we can do anything to slow that down a little.’

Read the essay here.